Animation

Alstom's innovation corner

The French industrial giant has created an innovation corner to help explain its work to the general public as well as the media, NGOs and investors. Alstom uses immersive 3D animation to bring its innovation to life and has partnered with Scientific American magazine to create an editorial series around its work.

Autism speaks in Ad Council awareness campaign

Autism affects many more children than ever before - about 1 kid in 68 is on the autism spectrum these days, an increase in prevalence of more than 100% in a decade. If parents recognize the symptoms early enough and seek help, it can make a big difference to their child’s education and lifestyle.

Coca-Cola explains plant bottle technology with animated video

It takes billions of plastic bottles to help Coca-Cola get its products in the hands of consumers. The sustainability concerns around petroleum-based plastic bottles are well documented, so a move towards more environmentally friendly bottles is definitely a step in the right direction.

Faced with Trumpland Ben & Jerry's hopes for One Sweet World

Imagine a world where the dominant message is one of division - where sour-faced lemons demonize other fruit, no matter how much benefit these cherries, strawberries and raspberries bring to society.

Intel looks to the Maker Movement to encourage more girls into tech and computing

The fact that women are underrepresented in computer science and engineering is a familiar message, yet some of the facts behind it still come as a surprise.

Nike makes fitness creative with Outdo You

In case sharing the stats from your five mile bike ride to work or your three mile jog through the park at lunchtime just isn’t enough any more, Nike has taken the social sharing of workout achievements one step further with its Outdo You campaign.

Novo Nordisk sketches its commitment to treating diabetes

Video offers a range of possibilities for communicating around sustainability and corporate social responsibility. Novo Nordisk used hand-drawn animation to clearly explain its commitment to fighting diabetes in Indonesia - a major theme of the Danish company's report that year.  

Understanding the Circular Economy through animation

The circular economy has been the focus for the Ellen MacArthur Foundation since it was founded in 2010.  The organization, led by the British round-the-world sailor, works across three interlinked areas - education, business, and analysis, with the mission “to accelerate the transition to a circular economy”.

What's the story behind bottled water?

The Story of Bottled Water, released on March 22, 2010 (World Water Day), uses an eight-minute video to tell the story of how we got to a position where people are willing to pay for bottled water, when they have a virtually free supply in their kitchen tap.  

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