ExxonMobil is fighting for humanity says CEO

Under pressure from climate change activist investors, ExxonMobil CEO Rex Tillerson argued yesterday that cutting oil production was “not acceptable for humanity,” the Guardian reports. On a day when dissident shareholders won a vote making it easier to propose board candidates concerned about climate change, Tillerson told the annual general meeting that Exxon had pumped $7bn into green technology, the results had not yet achieved the breakthroughs needed to compete with fossil fuels. “The world is going to have to continue using fossil fuels, whether they like it or not,” he said.

Robot McDonald?

Edward Rensi, a former McDonald’s chief executive, hit the headlines this week when he told Fox Business that raising the minimum wage in the US “will spur unemployment as companies will instead employ robots that work for less,” The Washington Post reports. Rensi might not speak for McDonald’s anymore but his thinking echoes current concerns about robotics and automation throughout the workplace. “Wendy’s is currently testing self-service kiosks in a few of its restaurants and exploring broader uses of technology to mitigate rising labor costs,” the Post notes.

Biodegradable plastic is trash

“Plastics marked as ‘biodegradable’ do not degrade rapidly in the ocean.” That’s the conclusion of a new report into plastic marine debris that has been published ahead of the latest United Nations Environment Assembly, Huffington Post reports. Biodegradable plastics — often used for shopping bags, water bottles and food containers — are capable of degrading quickly but “the conditions required for such plastics to break down exist almost exclusively in industrial composters, not in the ocean,” explains HuffPost. 

The growth of slow marketing

First Waitrose offers a live feed of a cow cam and now Ronseal has produced a 3-minute TV advert featuring nothing more than a man painting a fence. There’s even a 11-minute version on YouTube. Welcome to what Campaign calls Slow Marketing - a growing sensibility in the creative advertising world that takes a lead from the Slow Food movement and looks to tap into our need to detox and calm down from digital madness. And relax…

Tortoise shell tech

Finally today, talking of slow, did you hear the one about the tortoise who got a new shell? Last year a team of designers who combine technology with a love for animals, and call themselves Animal Avengers, helped Freddy, a female tortoise whose shell had been burned off in a forest fire. Their solution? 3D print a new shell of course so that, once more, wherever Freddy parks her helmet she can also call her home.

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