People

Matthew Yeomans - Founder and Editorial Consultant

Matthew Yeomans has 30 years experience working as a writer, editor and communications consultant. He is the author of Trust Inc. - How Business Gains Respect in a Social Media Age. He co-founded the media company, Social Media Influence. He is the author of three books and has written for many publications including: Time, The New York Times, National Geographic, Ad Age, Fortune, The Industry Standard, The Guardian Sustainable Business and Wired. 

Nigel Jones - Global Head of Marketing

Nigel has over 25 years experience in creative marketing with leading brands including: P&G; adidas; Mars; Motorola; Kellogg's; Bausch & Lomb; and PepsiCo. 

He has held senior positions with the world's largest advertising and public relations businesses including; Saatchi & Saatchi and WPP.  

He has been an advocate of sustainable marketing for over 10 years working with clients to integrate sustainability into their brand purpose; and more recently helping clients understand the UN Global Goals and the new generation of consumers who demand authenticity, transparency and sustainability from businesses. 
He is a graduate of the London School of Economics.
 

 

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