Charity + Foundations

Lynx raises the alarm about male suicide with Bigger Issues

Suicide is the single biggest killer of men aged under 45 in the UK, with 12 men taking their own lives every day. Deodorant brand Lynx teamed up with CALM (the Campaign Against Living Miserably) to highlight this stat and to encourage people to talk about it.

Mainpeople hopes a crazy ad will prompt more charitable giving

A man flails around in a lake - he’s clearly drowning. A group of assorted characters stands on the dock - they’re concerned to an extent, but more interested in spouting their own opinions than saving the poor guy in the water.

Microsoft enlists Minecraft to boost YouthSpark

The next decades will be shaped by tech - that's clear to anyone looking at business and society.

Microsoft lights the spark for America's youth

In 2012 Microsoft launched the YouthSpark program, a three year education project that involves partnering with nonprofits, schools, governments and other businesses to make computer science education more accessible to more young people, especially those from underrepresented backgrou

Naked Juice tackles "food deserts"

Nearly 24 million Americans live in “food deserts” with no access to affordable, quality, fresh fruits and vegetables.

Pampers One Pack takes UNICEF partnership to another level

Campaigns that run for a year or less can only have a limited impact, but those that last for years have a much greater chance of making a difference.

Scott's Natural wants to get America on its bike

We all know that cycling is a good idea. It provides exercise, saves money and reduces our carbon footprint. But sometimes we need a bit of encouragement to do the right thing.

Who made your clothes?

The cost of fashion isn’t just on the price tag. On 24 April 2013, the Rana Plaza building in Bangladesh - the site of several factories, making clothes for the western market - collapsed, killing more than 1,100 people and injuring 2,500.

Yum! mobilises Hunger for Hope to help World Food Programme

United Nations statistics show there are 795 million people around the world who are hungry.


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