About a decade ago, just as social media was exploding across the consciousness of major brands, I invited a well-known expert in this young field of social media marketing to speak at a conference I ran at the time.
About a decade ago, just as social media was exploding across the consciousness of major brands, I invited a well-known expert in this young field of social media marketing to speak at a conference I ran at the time.
When Tim Mohin, the new head of the Global Reporting Initiative, spoke at Ethical Corporation’s sustainability reporting summit last year, he opened with a reference to his fellow panellists: Richard Howitt, CEO of the International Integrated Reporting Council and CDP’s Paul Simpson. “Great to be up here with my arch enemies,” he joked.